An Open Letter to Eamonn McGurk
Dear Eamonn,
There is a huge amount to admire about what has been achieved at the club, particularly given the challenges Gloucester City has faced over many years. But we believe we have reached a point where there needs to be an honest conversation about the club’s future — and, specifically, whether the time has come for you to consider selling Gloucester City AFC.
This isn’t a call for you to simply walk away. Quite the opposite.
It is a plea to open the door to investment and give the club the opportunity to realise its enormous potential.
Gloucester City is a football club representing a city of more than 150,000 people, with a proud history, a passionate supporter base and a huge amount of untapped commercial potential. We have businesses, supporters and people across Gloucestershire who want to see the club thrive.
But turning that potential into reality requires investment.
And investment is difficult to attract when there is no clear route for prospective investors to acquire a meaningful stake in the club or take ownership.
That is why we are asking you to consider putting Gloucester City AFC up for sale, or at the very least publicly signalling that you are prepared to enter into discussions with credible potential buyers and investment groups.
Let the market decide what the club is worth.
There may be individuals, businesses, supporters and consortiums who would be prepared to put significant money into Gloucester City — perhaps considerably more than many people realise. But they need an opportunity to come forward.
A formal sale process would allow those people to make themselves known.
It would also allow you to choose the right successor.
That is important, because this should not be about finding anyone willing to buy the club. It should be about finding people who share the ambition to build something sustainable at Gloucester City.
Imagine what could happen if the club had access to serious investment:
There is also an opportunity here to create something genuinely special: a club owned and supported by a combination of local business, private investment and supporters, with a long-term vision rather than simply a short-term objective.
We believe there are people willing to explore exactly that model, but they cannot do it without a conversation.
So our request is simple:
Please consider putting Gloucester City AFC on the market.
If you are not ready to commit to a sale, then at least open a confidential dialogue with credible parties who want to explore investment or acquisition.
Give them the opportunity to present their plans, give supporters the opportunity to understand what the future could look like, and give Gloucester City AFC the opportunity to attract the investment it needs to move forward.
Whatever happens, you will have played an important part in the club’s story. But perhaps the greatest legacy you could leave would be to help create the conditions for Gloucester City to reach heights that have previously seemed impossible.
This isn’t about attacking the current ownership. It isn’t about pretending that running a football club is easy. And it certainly isn’t about underestimating what has already been done. It is about recognising that the next chapter may require a different approach.
Gloucester City has spent too long fighting simply to survive. Now is the time to start thinking about how we can thrive.
There are people who want to invest. There are businesses that want to get behind the club. There are supporters who want to contribute. There is a city that deserves a successful football club. And there is potentially a group of people who would be prepared to put their money, time and expertise behind a serious plan for the future.
All we are asking is that you give them a chance to come forward.
Open the door.
Start the conversation.
Put the club up for sale.
And let’s see what is possible.
For Gloucester City AFC, for its supporters, and for the future of football in our city.
Yours sincerely,
The undersigned